Lotte Group, a giant 5 conglomerate in South Korea, mentioned at CES 2025 that it has picked the Arbitrum blockchain for its Lotte Caliverse.
The Lotte Caliverse shall be an AI-driven 3D leisure expertise on the blockchain. Arbitrum has been a standard selection as a Layer 2 Ethereum blockchain due to its flexibility, and this deal will deliver quite a lot of manufacturers to a metaverse-like expertise.
With over 90 companies in retail, chemical compounds, inns, monetary providers, meals, and extra, Lotte Caliverse options manufacturers equivalent to Givenchy, MCM, L’Occitane, recent, 7-Eleven, and Tomorrowland, alongside its subsidiary manufacturers equivalent to Lotte Obligation-Free, Lotte HiMart, and Lotte Cinema.
A next-generation digital world enabled by Epic Video games’ Unreal Engine 5, Lotte Caliverse is providing customers a first-of-its-kind leisure expertise.
Customers can store at digital shops equivalent to Givenchy and MCM and obtain objects in the true world, attend Ok-Pop and Digital music concert events that includes superstars like NMIXX and DJ ALOK, and luxuriate in music phases developed with Tomorrowland, one of many world’s largest digital dance music festivals. Customers may also dive into varied video games, from dance battles with buddies to the newly introduced “Caliverse: Invasion” the place they fend off aliens. Sooner or later, customers will be capable of create their very own video games on the platform.
“Along with essentially the most trusted blockchain Arbitrum, we’re excited to take our first steps into the world of blockchain with Lotte Caliverse, the place we’ll leverage Lotte’s profitable historical past in retail to supply distinctive services and products to over 40 million individuals,” mentioned Kima Kim, CEO of Caliverse, in a press release. “Our imaginative and prescient is to form the way forward for retail and leisure experiences for customers, by combining the very best parts of real-life interactions with new alternatives onchain.”
Lotte and Arbitrum wish to push the boundaries of the digital world expertise with Lotte Caliverse. At CES, Lotte Caliverse revealed its newest 3D applied sciences, together with an app that permits customers to expertise 3D visuals with out the necessity for glasses. Moreover, real-time 3D Chroma Key AI know-how delivers immersive gameplay in Lotte Caliverse.
In 2024, Arbitrum’s Gaming ecosystem noticed a 72% year-over-year development, internet hosting 119 sport titles and 23 gaming-focused proprietary Orbit chains. By becoming a member of Arbitrum’s huge ecosystem, Lotte Caliverse stands to profit tremendously from the community results.
“Arbitrum’s blockchain is the best residence floor for Lotte Caliverse, delivering industry-leading 250ms block instances that guarantee high-quality efficiency inside digital worlds and gaming experiences,” mentioned Steven Goldfeder, CEO at Offchain Labs, the builders of Arbitrum know-how, in a press release. “With Arbitrum now powering Lotte Caliverse, in-game transactions shall be seamlessly built-in on-chain and can eradicate transaction latency, offering customers with a clean, consumer-friendly expertise that units a brand new commonplace for Arbitrum-based interactions in digital worlds.”
“We’re happy to announce our new alliance with Lotte, a number one cross-border firm in Korea and Japan. Their daring resolution to combine blockchain know-how into Lotte Caliverse showcases their dedication to innovation, and we’re proud that they’ve chosen Arbitrum to drive this subsequent part of their journey,” mentioned John Park, Head of Korea at The Arbitrum Basis.
Final month, Arbitrum established an alliance with gaming large Ubisoft to streamline the gaming experiences inside the Web3 ecosystem. This alliance with Lotte provides to this momentum, uniting one in all Asia’s largest conglomerates with Arbitrum’s blockchain infrastructure.
Customers can begin exploring Lotte Caliverse right now by downloading the sport at https://caliverse.io/. The 3D movie and app options are set to launch within the first half of 2025. Lotte Group was based in 1948, with its headquarters in each Japan and South Korea. It operates in 30 international locations.