LinkedIn CEO: Our AI Writing Instrument Is not Very In style

An AI software on LinkedIn has failed to achieve traction with the platform’s over one billion members.

LinkedIn CEO Ryan Roslansky, who has led the corporate for the previous 5 years, advised Bloomberg final week that LinkedIn has an AI writing software that polishes posts written by members earlier than they hit publish. The AI function provides LinkedIn customers the choice to faucet into AI-generated solutions to enhance their writing.

The one downside? “It is not as standard as I believed it will be,” Roslansky advised Bloomberg.

There is a clear purpose why. Roslansky, who has overseen the corporate because it has grown from $7 billion in annual income in 2019 to almost $17 billion in income in 2024, defined that LinkedIn members may face backlash for posting one thing AI-generated. Different members would possibly name somebody out if a publish got here throughout as AI-generated, and the label may tarnish the individual’s popularity on the platform and their “capacity to create financial alternative,” Roslansky mentioned.

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LinkedIn, in contrast to different social media platforms like X and TikTok, is a “your resume on-line” and “your skilled popularity usually,” which implies that the bar is way increased for posts to return throughout as genuine, Roslansky mentioned.

“When you’re getting known as out on X or TikTok, that is one factor,” Roslansky advised Bloomberg. “However whenever you’re getting known as out on LinkedIn, it actually impacts your capacity to create financial alternative for your self.”

Although AI writing instruments is probably not standard on LinkedIn, they do turn out to be useful internally. Roslansky disclosed that he makes use of Microsoft Copilot’s AI writing solutions for emails he sends to his boss, Microsoft CEO Satya Nadella.

^{LinkedIn CEO Ryan Roslansky. Photographer: Bryan van der Beek/Bloomberg by way of Getty Photos}

AI abilities are in excessive demand among the many 15 million jobs featured on LinkedIn at any given time. Roslansky mentioned that previously yr, there was a sixfold enhance within the variety of jobs that require AI-related abilities. On the similar time, the variety of members including AI abilities to their profiles has grown twentyfold.

Corporations are additionally turning to AI to assist assessment functions. A Resume Genius survey from March of 1,000 hiring managers reveals that just about half are utilizing AI to assist display screen resumes and job functions.

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In the meantime, employers are cracking down on AI use amongst candidates. A TopResume survey carried out in Could of 600 U.S. hiring managers discovered that one in 5 routinely reject AI-written resumes, and over a 3rd can spot an AI-created resume in underneath 20 seconds.

Even Anthropic, a $61.5 billion AI startup that advertises its Claude chatbot as expert in writing, asks candidates to write down their supplies themselves with out the assistance of AI.

Edward Kaye, a recruiter for PCI Pharma Companies, wrote on LinkedIn final yr that recruiters “can inform if a resume was created by AI.” They search for clues like formatting, lack of personalization, and language use, he defined.

“Do not get a false sense of safety and go away it as much as AI,” Kaye wrote. “We’re in search of genuine paperwork written by actual individuals about their real-life expertise.”