Brahma, the AI arm of visible results agency DNEG Group, has acquired Metaphysic, the corporate whose latest calling card was de-aging Tom Hanks and Robin Wright within the 2024 movie Right here.
The deal will allow Brahma to ship extra AI choices for enterprise, IP rightsholders and content material creators within the movie enterprise and different industries. Brahma will develop foundational AI, information, and content material workflow and administration applied sciences as a part of a collection of merchandise throughout video, picture and audio.
DNEG Group is thought for its work on main franchises like Dune and tentpoles together with Blade Runner: 2049, Tenet and Interstellar.
After the transaction, Brahma may have greater than 800 engineers and artistic technologists in its international workforce. They are going to be capable of leverage Ziva Applied sciences instruments licensed by DNEG for the creation of digital human and character simulations. Ziva garnered a 2025 SciTech Award from the Academy of Movement Footage Arts and Sciences. Metaphysic can be filling up its trophy shelf, earlier this month gathering an award from the Visible Results Society for rising expertise.
Right here, which was directed by Robert Zemeckis, relied closely on AI-driven results to inform the story of a pair and their house via many centuries. Regardless of its in depth results, which helped Zemeckis depict Hanks and Wright throughout seven a long time, Right here price solely about $50 million. Metaphysic and different AI specialists have evangelized about the associated fee efficiencies AI is bringing together with artistic breakthroughs. (Whereas it is going to be thought to be a technological milestone, Right here was unsuccessful in theaters, grossing lower than $16 million worldwide in its launch by Sony/TriStar.)
Brahma’s government administration staff consists of Government Chairman Prabhu Narasimhan; Founder and CEO of the DNEG Group Namit Malhotra, who continues as interim CEO of Brahma; and Metaphysic CEO Thomas Graham, who additionally serves as President of Brahma. As soon as Metaphysic is absolutely built-in into Brahma, Graham will grow to be CEO of Brahma.
Narasimhan stated the mix takes DNEG’s Academy Award-winning visible results and animation expertise and blends it with “the unbelievable energy of generative AI.” The outcome, he stated, will probably be “what we consider would be the trade’s main photorealistic AI video creator. I’m excited to take Brahma from a distinct segment consumer base targeted on high-end film and TV manufacturing to enterprise and content material creators throughout each trade. If in case you have the creativeness and a narrative to inform, now we have the instruments to deliver your story to life sooner, cheaper, and higher.”
Graham added, “Brahma affords each enterprise a technique for generative AI content material creation, from proudly owning their information to delivering superb, user-customized AI content material throughout video, picture, and audio. By bringing collectively the unbelievable groups at Brahma and Metaphysic, we are able to ship an working system for generative AI content material that begins with securing your IP and ends with new income streams constructed on a collection of merchandise that ship Hollywood-quality content material and experiences at unprecedented scale.”