It’s been 10 years since Pandora launched its Disney Basic assortment, the primary of many who have embraced beloved Walt Disney characters with nostalgic jewellery designs. Now, in 2025, each corporations are celebrating a decade of partnership with a bestsellers curated assortment that includes 15 fan-favorite items.
“For the previous decade, our collaboration with Disney has delivered to life a few of the most beloved tales and characters by means of superbly crafted jewellery. This partnership has not solely deepened our reference to Disney followers however has additionally been a driving pressure in Pandora’s journey, permitting us to mix storytelling with craftsmanship in a manner that resonates throughout generations,” mentioned Luciano Rodembusch, Pandora’s common supervisor, North America, through assertion.
“As we embrace 10 years of our partnership, we glance again fondly at what now we have achieved collectively whereas embracing the magic that’s nonetheless forward.”
To have fun the milestone, Disney and Pandora invited celeb stylist Harry Lambert, recognized for working with Harry Types and Emma Corrin, to assist create a fairytale-inspired marketing campaign starring fashions Lindsay Wixon, Briet Heitmann and Arnelle Slot.
Pandora x Disney
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“In a current dialog with my mother, she jogged my memory that it had been 30 years since my first go to to Disney World,” Lambert mentioned through assertion. “I bear in mind so clearly coming into the world of Disney and feeling overcome with pleasure, a spot of fantasy which to this present day nonetheless evokes my work. I’m thrilled to work on this marketing campaign with Pandora, any probability to take inspiration from such iconic characters and remodel this into trend is a lot enjoyable I gifted my mum one of many Winnie the Pooh charms after the shoot which she now wears daily.”
Pandora x Disney
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Among the many 15 bestselling merchandise are a spread of rings, charms and earrings, together with the “Lilo & Sew” attraction that includes the blue Alien and the “Up” attraction that includes the movie’s iconic home and balloons. The curated assortment will likely be out there to buy in-store and at pandora.com on Tuesday.
In its 10 years of partnership with Disney, Pandora has launched collections impressed by Mickey and Minnie Mouse, Daisy Duck, Tinker Bell, Cinderella, Winnie the Pooh and different characters. In 2023, Pandora joined Disney’s a hundredth anniversary with the discharge of the “Disney100” Anniversary Allure and Bracelet Set, which included a sterling silver collector’s bracelet incorporating a Mickey Mouse-shaped clasp and a dangling attraction that includes Oswald’s silhouette with 14-karat gold trunks.