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Wednesday, February 5, 2025

7 Finest Headless CMS Software program I Advocate for 2025


Look, I’m no internet developer. I don’t mess with code or observe the most recent JavaScript frameworks. However as a marketer with years of expertise, I do know the ache of juggling content material throughout a number of on-line platforms. Whether or not it’s updating web site banners, refreshing app content material, or aligning the whole lot with an e mail marketing campaign, the method can really feel like attempting to rewrite a billboard whereas driving previous it at full velocity.

Working with conventional CMS platforms made some duties simpler, like managing content material in a single place, however they usually created extra challenges in the long term. Their inflexible templates and restricted flexibility left me caught ready on builders for updates—or worse, unable to ship the experiences we would have liked in any respect.

That’s once I determined to discover the finest headless CMS software program—and I haven’t appeared again since. Headless CMS has utterly modified the way in which I method content material. It provides builders the liberty to construct precisely what we’d like whereas letting me concentrate on getting the precise message out to the precise viewers—with out all of the back-and-forth.

Over time, I’ve labored with various headless CMS platforms, every with its personal strengths. These instruments have made it a lot simpler for me to handle content material, work alongside builders, and hold the whole lot operating easily throughout a number of platforms.

On this article, I’ll share with you the 7 finest headless CMS platforms that I’ve come to depend on—and that my builders love too. I’ll break down their strengths, weaknesses, and what units them aside, so yow will discover the one which works finest to your wants.

Whether or not you’re a marketer like me or a developer in search of a versatile answer, these platforms strike the right stability between creativity and performance. 

7 finest headless CMS methods I like to recommend  

For me, a headless CMS is greater than only a fancy buzzword—it’s the instrument that gave me the liberty to handle content material the way in which I’ve all the time wished. Not like conventional CMS platforms, which tie the backend (the place you handle content material) to the entrance finish (the way it appears in your web site or app), a headless CMS separates the 2 totally.

This separation issues as a result of it permits me to create and set up content material independently of the way it’s displayed. I now not want to attend for builders to construct or refresh pages for each replace. As an alternative, I can handle the whole lot in a single place and immediately push updates to a number of platforms. As an example, once I replace a product description, it displays throughout the web site, app, and even our advertising and marketing supplies—saving effort and time.

In the meantime, my builders have full flexibility and management over the code they use. They aren’t tied to particular frameworks or languages and might work with trendy instruments like React or Vue to construct dynamic, customized experiences. With APIs connecting the whole lot collectively, they keep in full management of the code, and I keep in charge of the content material.

This stability is what makes a headless CMS so highly effective. Builders construct the methods, I create the pages, and collectively, we ship what we’d like—rapidly and effectively, with out compromises.

How did I discover and consider the most effective headless CMS methods? 

Now, I’ve labored with a couple of headless CMS platforms previously, however to make this listing as unbiased as attainable, I began with the G2 grid report back to create a shortlist of the top-rated headless CMS options. Then, I had an in depth dialogue with my developer group to determine the options they worth most—issues like API efficiency, internet hosting, flexibility with trendy frameworks, and ease of integration with present methods.

 

As soon as I had a transparent understanding of what issues to each entrepreneurs and builders, I bought hands-on. I examined every CMS on usability, content material administration workflows, and the way effectively it supported omnichannel supply. To make the analysis much more complete, I additionally used AI instruments to investigate evaluations from different customers. This helped me see whether or not my very own expertise aligned with what others had been saying, including one other layer of confidence to my decisions.

 

By combining my private expertise, developer enter, and person insights, I narrowed down the 7 finest headless CMS platforms that provide the right stability of flexibility, scalability, and user-friendliness for each entrepreneurs and builders.

What makes the most effective headless CMS: My standards

Deciding on the precise headless CMS wasn’t nearly ticking off a listing of fundamental options. I wanted a platform that would actually bridge the hole between what entrepreneurs like me want and what builders anticipate to work with. To verify I discovered the most effective match, I targeted on these key components throughout my testing and analysis:

  • Ease of use for entrepreneurs: First, I wished a CMS that doesn’t require me to name a developer each time I have to replace a web page or tweak some content material. I would like a clear person interface for managing content material. I examined options like drag-and-drop modifying, content material scheduling, and model management. If I couldn’t navigate it rapidly or prepare my group on it, it didn’t make the minimize.
  • API efficiency and suppleness: For my developer group, sturdy software programming interface (API) performance was non-negotiable. The CMS wanted to have quick, well-documented APIs (like REST or GraphQL) that allowed builders to fetch and ship content material seamlessly throughout platforms. We examined API response occasions and the way effectively the CMS dealt with giant datasets. If an API felt clunky or lacked flexibility, it was out.
  • Omnichannel content material supply: An incredible headless CMS ought to make it simple to distribute content material throughout a number of platforms—web sites, cellular apps, IoT gadgets, and extra. I examined how effectively the CMS may ship content material by APIs to completely different endpoints and whether or not I may keep a constant model expertise throughout channels with out additional effort.
  • Scalability: Scalability is essential, particularly for groups managing giant content material libraries or making ready for development. I examined how effectively every CMS dealt with elevated site visitors and content material quantity. Options like CDN (Content material Supply Community) integrations, world content material distribution, and caching mechanisms had been an enormous plus for making certain quick load occasions.
  • Developer flexibility: For builders, I evaluated how simply they may combine the CMS with trendy frameworks like React, Vue, or Subsequent.js. A platform that supported their most well-liked instruments and workflows scored greater. I additionally checked for extensibility—may builders add customized plugins or prolong the CMS performance if wanted?
  • Content material modeling capabilities: As a marketer, I would like the liberty to construction content material in a method that matches our technique. I examined every CMS’s skill to create versatile, reusable content material fashions—suppose modular blocks that I may repurpose throughout a number of pages or platforms. If the CMS restricted how I may construction or set up content material, it didn’t make the listing. I additionally appeared for previewing function, skill to immediately publish and most essential, language translation functionality for localizations
  • Collaboration options: Since advertising and marketing and growth groups work carefully, I appeared for options that inspired collaboration—like person roles, permissions, and workflows. The power to assign duties, go away feedback, and observe approvals streamlined the method for each groups.
  • Pricing and worth for cash: Let’s be actual: finances issues. I analyzed every CMS’s pricing construction and in contrast it to the options supplied. Some platforms cost additional for issues like API utilization or scaling content material, so I needed to issue within the long-term prices. A platform that delivered wonderful performance with out hidden charges stood out.
  • Safety: Safety was one other essential issue. I evaluated options like two-factor authentication (2FA), role-based entry management, and knowledge encryption. The CMS additionally needed to adjust to main safety requirements like GDPR or SOC 2 to ensure our knowledge and content material had been protected.
  • Group and help: Lastly, I appeared on the developer and person communities surrounding every CMS. Platforms with lively boards, responsive buyer help, and detailed documentation scored greater as a result of they made it simpler to resolve issues rapidly.

After evaluating 20+ instruments, I narrowed my listing right down to seven finest headless CMS methods. Every of those instruments gives distinctive strengths, from seamless content material administration workflows to sturdy developer-friendly APIs, they usually’ve been examined to make sure they meet the calls for of real-world tasks.

The listing under incorporates real person evaluations from the headless CMS software program class. To be included on this class, an answer should:

  • Provide content material modeling.
  • Permit for the creation, studying, updating, and deleting of content material.
  • Facilitate content material manufacturing workflow.
  • Manage content material in a cloud-based repository.
  • Give companies the chance to repurpose content material throughout a number of channels

*This knowledge was pulled from G2 in 2025. Some evaluations could have been edited for readability.  

1. Sanity

Sanity is likely one of the most versatile and sensible headless CMS platforms I’ve labored with. As a marketer, what stands out to me is its structured content material method.

Sanity UI

Aside from the usual options of making reusable content material blocks and integrations with API, I completely loved working with Sanity Studio due to the pliability it supplies by way of personalizing all of our workflows and processes. I can customise my dashboard to different languages aside from English. How cool is that? 

Our weblog mechanically refreshes with high content material in real-time with Sanity as an alternative of one in all our editors manually configuring it each time. Good, proper? 

From a developer’s perspective, Sanity will get excessive marks for its schema customization and API efficiency. My developer group appreciates how simply they’ll outline content material fashions that work for our particular wants by writing their code from scratch or through the use of the already obtainable templates in numerous frameworks, plugins, schemas, and snippets

These templates present a strong start line for widespread use circumstances like blogs, e-commerce websites, and portfolios, in my opinion. . Our developer may even create a content material block for including real-time photomap for location knowledge on our web site.  Additionally, its REST and GraphQL APIs are fast and well-documented and make fetching content material simple.

Sanity collaborative features

One function I’ve personally discovered helpful is the real-time collaboration. Working with builders and content material creators usually entails a variety of back-and-forth, however with Sanity, we will make edits concurrently and see updates stay. This makes it a lot simpler to finalize content material with out limitless assessment cycles or miscommunication.

On the pricing facet, I believe Sanity gives nice worth, particularly for groups simply beginning out. The free tier consists of options like limitless admin customers, tasks, and real-time collaboration, which many platforms lock behind paid plans. For bigger groups or these dealing with excessive volumes of content material, the paid plans present extra superior options and help, however the value might sound a bit expensive, for my part.

There are a couple of different areas the place Sanity can really feel difficult, particularly to start with. The documentation is detailed, however for somebody who isn’t deeply technical, it could really feel a bit overwhelming when attempting to arrange extra superior workflows. For customers unfamiliar with schema-based methods, it is positively troublesome to be taught. 

One other factor I might such as you to contemplate is that Sanity comes with its personal question language GROQ. My developer group has blended opinions on it, with some discovering it simple to make use of and others discovering it difficult. Nonetheless, all of them needed to spend a while to get acquainted with it. And a few most well-liked utilizing the same old GraphQL as an alternative of GROQ. 

No matter these challenges, Sanity is a platform I genuinely take pleasure in working with. In the event you’re a content-heavy group—like an e-commerce model, media or information firm, or digital company—managing content material throughout a number of platforms with fast updates, I might positively advocate giving Sanity a strive for its sheer flexibility and collaborative capabilities. 

What I like about Sanity:

  • I really like how Sanity Studio lets my developer and I tailor the modifying expertise to our wants. Having the ability to customise the interface and use reusable content material blocks that sync throughout web sites, apps, and different platforms saves me time and retains the whole lot constant.
  • The true-time collaboration function is a standout for me. Having the ability to work concurrently with my groups reduces back-and-forth and makes the workflow a lot smoother.

What G2 customers like about Sanity: 

Coming from a conventional CMS like Sitecore, Sanity completely blew my thoughts. The content-driven method was a very completely different perspective for me. Sanity is tremendous simple to combine and implement into your software. There are a plethora of options and plugins to customise your expertise. Sanity’s neighborhood and group are tremendous immediate, be assured you possibly can all the time discover a answer to your downside. I’m utilizing Sanity Studio virtually day-after-day now to handle content material for our company web site, and it is simply made life a lot simpler!” 

 

Sanity Evaluate, Gauvrav B.

 

 

What I dislike about Sanity:
  • One factor I did not like is that whereas the documentation is okay, it may be exhausting to navigate when tackling extra superior duties. It’s not all the time simple to search out precisely what you want with out trial and error.
  • I noticed that GROQ, the question language Sanity makes use of, can be a little bit of a hurdle. It’s highly effective, however because it’s new, it takes time to be taught. My builders have talked about it requires a little bit of an adjustment.
What G2 customers dislike about Sanity: 

Whereas the steering and docs for easy duties like setup and schema creation are easy and straightforward to make use of, I believe they might be improved for extra difficult duties, like studio customization or stay preview. For these items, I usually must use a discussion board or third celebration directions.

Sanity Evaluate, Thomas S.

2. Storyblok

Storyblok has been an attention-grabbing expertise for each me and my group. What instantly caught my consideration was the visible editor. As a marketer, having a real what-you-see-is-what-you-get (WYSIWYG) interface makes creating and modifying pages far much less hectic. And Storyblok does precisely. This permits the advertising and marketing and editorial group to simply add content material the way in which we would like with reusable content material blocks. 

Storyblok

I actually benefit from the preview that we will configure to the system. It is notably useful because it permits my group to see how my updates will look in actual time throughout a number of channels. Additionally, I might say Storyblok’s collaborative function is on par with Sanity. I can tag, remark, and reply to a activity proper there. 

Given these capabilities, Storyblok is likely one of the finest headless CMSes to work with if you could construct a number of touchdown pages rapidly to your web site. 

From a technical perspective, Storyblok’s greatest energy is its component-based structure. My internet growth group has been capable of construct reusable content material with blocks of a number of elements. As soon as they arrange the required content material sorts and elements, we will begin including and managing our content material independently with out breaking something. 

From what I heard from them, the platform integrates effectively with frameworks like Vue, Subsequent.js, Astro, and Nuxt, making the event course of clean and environment friendly it doesn’t matter what stack we’re utilizing.

There are some ache factors as effectively. One in every of my internet engineers identified that Storyblok’s JavaScript libraries may use extra refinement. They really feel a bit clunky in comparison with what’s obtainable on different platforms. I additionally observed some occasional hiccups with asset uploads, which may interrupt workflows if you happen to’re coping with a variety of media.

One other factor to remember is the pricing. Storyblok leans towards the pricier facet, so if you happen to’re a small enterprise or engaged on a passion mission, it would really feel like overkill. Additionally, their lower-tier plans don’t supply correct backup help, which may really feel like an enormous limitation if you happen to’re engaged on essential tasks. There are some workarounds, however that is one thing you need to take into account. 

Nonetheless, for mid-sized companies or enterprises with sturdy content material wants, it’s a strong funding. Minor cons apart, there’s no denying that their CMS is the actual star—it’s what you come for, and it’s what they honestly excel at. 

What I like about Storyblok:

  • I actually just like the visible editor with preview—it’s such a aid to see real-time updates as I make adjustments. It saves a lot time when tweaking content material for campaigns and eliminates the guesswork.
  • Storyblok makes content material administration surprisingly easy, in my opinion. The straightforward UI, quick previews, and straightforward publishing imply I can push updates rapidly with out leaping by hoops. Even non-technical customers can choose it up quick.

What G2 customers like about Storyblok: 

Storyblok’s visible editor is a delight to all of our content material authors. The web page and content-building expertise is intuitive, quick, and supplies speedy suggestions. There is no such thing as a guessing what the result’s going to appear like. It’s quick and straightforward to get arrange and construct content material.” 

Storyblok Evaluate, Shea M.

What I dislike about Storyblok:
  • I discover it disappointing that the two-tier plans haven’t any choice to again the tasks straight from Storyblok to Amazon S3 bucket or some other service for that matter. It wants a workaround utilizing API. 
  • From what I heard from our builders, whereas the JavaScript libraries work, they want some enchancment, and so do their tutorials on how one can get probably the most out of the platform utilizing superior options. 
What G2 customers dislike about Storyblok:

“Sadly, it lacks correct backup help within the decrease tiers. we have now been capable of make a customized implementation utilizing the administration API, however I am not hoping to ever have to revive a considerable amount of knowledge.

One other level that may be improved is multi-language help. It is very exhausting to see which content material has been translated (and, extra so, which hasn’t been translated but).”

Storyblok Evaluate,  Zazell Okay.

3. Hygraph

I’ll admit that I’ve an actual appreciation for a well-thought-out interface, and Hygraph positively delivers on that entrance. It’s a type of platforms that simply feels good to make use of—the whole lot is responsive, and well-organized in a method that makes managing content material really feel much less like a chore.

Hygraph UI

From what I heard from my internet developer group, Hygraph’s GraphQL API is rock strong. The API is extremely quick, and querying content material is a clean expertise, particularly when working with giant datasets. My group appreciates how effectively it integrates with trendy frameworks like Subsequent.js and Astro, permitting us to construct extremely dynamic frontends with minimal friction. We’ve constructed some fairly advanced content material fashions, and Hygraph handles them effortlessly.

One other notable side for us has been webhooks. My group was capable of automate a number of choices, from triggering Slack notifications for brand spanking new results in sending e mail alerts when a recent weblog publish goes stay with them. 

Based mostly on my calculations, Hygraph is someplace between Sanity and Storyblok in relation to pricing. Whereas its free plan is beneficiant in comparison with Storyblok, its restricted person cap and API name requests create a bottleneck. Additionally, whereas its lower-tier pricing plan is affordable, it could get actually costly in case your mission scales rapidly. Additionally, some options like customized roles and granular permissions that any mid- or giant enterprise wants are locked behind the higher-tier plans. 

And there are different limitations too. The largest problem from what I noticed is that given the platform is closely GraphQL-centric, if the developer group is just not acquainted with it, it is positively going to price a while attempting to determine issues out. 

Additionally, I really feel Hygraph’s documentation falls a bit brief, particularly in relation to onboarding and troubleshooting. The fundamentals are coated effectively, however when you begin working with advanced content material fashions or superior GraphQL queries, the guides lack depth. Proper now, getting absolutely comfy with the platform takes extra effort than it ought to, largely as a result of there aren’t sufficient detailed sources to bridge the hole between getting began and mastering its extra superior capabilities.

Nonetheless, I might say Hygraph is a good match for groups that want a CMS constructed round flexibility, customization, and a GraphQL-first method.

What I like about Hygraph:

  • The GraphQL API is dependable, making it simple to drag precisely the information my developer wants with out pointless overhead. It feels optimized for efficiency, which is a big plus when coping with giant datasets.
  • The content material modeling flexibility is top-notch—I can construction content material precisely how I need with out feeling restricted by predefined templates.

What G2 customers like about Hygraph: 

From a content material perspective, Hygraph is comparatively simple to be taught and use for non-technical workers, particularly in comparison with different CMSs in the marketplace.

It gives just about all of the options you would possibly want, together with prosaic however helpful integrations with platforms resembling Netlify and Vercel, which means {that a} static web site construct doesn’t need to be triggered each time a doc is up to date/printed.

 

As I am working with Astro, the brand new Hygraph content material loader that allows you to use Hygraph knowledge with Astro’s content material layer is a good addition to the developer expertise. This implies your front-end templating code is typesafe and might be constant throughout completely different knowledge sources. It additionally means Hygraph’s API is properly abstracted away out of your front-end.” 

Hygraph Evaluate, Alastair C. 

 

What I dislike about Hygraph:
  • The documentation might be significantly better, particularly for troubleshooting and onboarding. After I run into a problem, I usually need to piece collectively options from completely different sources as an alternative of discovering a transparent reply instantly.
  • I like what Hygraph gives, however the prices can add up quick from what I noticed, particularly if you happen to’re operating a big mission or coping with excessive site visitors. So it’s one thing to remember if you happen to’re planning to scale.
What G2 customers dislike about Hygraph: 

 “Sincerely, it will be good if the welcome had been friendlier. As is, the serving to arms and directions appear a bit few and much between. Extra absolutely fleshed-out step-by-step guides and manuals would assist get the newbies settled in and making the most of the various cool options this software has.” 

Hygraph Evaluate, Ozgur D. 

4. Prismic

Prismic has been one of many extra user-friendly headless CMS platforms I’ve labored with. Proper from the beginning, the interface feels approachable—the whole lot is clear, well-organized, and straightforward to navigate, like Hygraph, however another way. 

Prismic

One of many standout options is Slices, that are Prismic’s tackle reusable content material blocks. My builders can create versatile sections—like textual content, photographs, movies, or customized elements—and I can organize them freely throughout completely different pages in the way in which I need.

That is nice for content material groups as a result of it means I can combine and match components with out having to depend on builders for structure adjustments. It’s particularly helpful when engaged on multi-page designs, the place I would like the liberty to make updates rapidly whereas holding the construction constant.

Nonetheless, in line with my internet growth group, what actually takes this a step additional is Slice Machine, Prismic’s growth instrument. This instrument lets them create and handle Slices domestically. My builders completely take pleasure in that it lets them work in their very own atmosphere, constructing elements straight in code and syncing them with Prismic. It hastens our workflow.

From a developer’s perspective, Prismic integrates effectively with trendy frameworks like Subsequent.js, Nuxt, Sveltekit and the API responses are good. The GraphQL help is strong, and my group likes how they’ll outline content material fashions in a method that matches the mission, quite than being locked right into a inflexible backend construction.

That stated, Prismic has its quirks. Whereas Slices give content material groups a variety of flexibility, my developer or I am unable to mark sure fields or slices as obligatory for a web page. It’s kind of of a problem for me as a result of, with out this, I have to test if all the mandatory content material is there in my web page. 

The wealthy textual content editor additionally has some limitations. For instance, it doesn’t help textual content colour, so if I would like to focus on one thing, I’ve to depend on my developer to create a customized tag for that. Additionally, my greatest gripe (most likely my developer’s, too) is that the editor doesn’t help nested lists, which looks like a small challenge till you notice how usually you want them in structured content material. Our builders needed to create a customized slice simply so we may add a nested bullet listing, which shouldn’t be vital for one thing so fundamental.

Even with these drawbacks, I might say Prismic is a strong selection for groups that prioritize velocity and ease in content material administration. In the event you’re regularly launching advertising and marketing campaigns, touchdown pages, or promotional content material, you possibly can positively take into account Prismic. 

Even for passion websites and small tasks, Prismic has an excellent free plan, proper on par with Sanity, if not higher than that. 

What I like about Prismic:

  • I really like how clear and straightforward the interface is to navigate. I don’t need to dig by limitless menus simply to replace content material, which makes my workflow a lot smoother.
  • My growth group and I like how we will create content material blocks with slices. Our builders can construct elements domestically and sync them with Prismic, which suggests I can replace content material sooner with out ready for backend adjustments.

What G2 customers like about Prismic:  

From a advertising and marketing side, Prismic makes it fast and straightforward to replace web site copy and content material with out heavy developer time. As soon as the location is setup and printed by a developer, I’m able to create new touchdown pages, weblog posts, replace web site copy based mostly on product launches, and so on.

 

Prismic Evaluate, Megan S. 

What I dislike about Prismic:
  • The Wealthy Textual content Editor drives me a bit loopy with its limitations. I can’t spotlight textual content colour, nested lists aren’t supported, and we even needed to ask our builders to construct a customized Slice simply so as to add a fundamental bullet listing construction. 
  • I do not like that I can flag a area or slice as obligatory in line with my web page’s wants. There’s no built-in option to require sure fields based mostly on web page wants, which makes it method too simple for editors to depart out essential content material by mistake.
What G2 customers like about Prismic: 

“The shortage of performance to mark fields or slices as obligatory in a web page sort or customized sort. This limitation could make it difficult to make sure the standard of content material created by editors.

Prismic Evaluate, Lucas L. 

5. Umbraco

In the event you’ve been in internet growth for some time, I am certain you’ve got heard of Umbraco, the open-source CMS identified for its flexibility and developer-friendly method. What shocked me was discovering that Umbraco additionally gives a headless CMS model referred to as Umbreco Heartcore, which wasn’t on my radar till I began researching choices.

I’ve all the time identified Umbraco as a robust .NET-based CMS, exploring the capabilities of its headless CMS was attention-grabbing. I do know a few builders who’ve custom-made Umbraco’s open-source CMS in itself as a headless CMS. It is that versatile. However having a devoted headless model means you get the identical flexibility with out some additional work.

Umbraco

From what I understood, it takes what builders love about Umbraco—its customizability, structured content material administration, and deep .NET integration—and packages it into an API-first platform that’s able to ship content material wherever you want it. 

One of many greatest benefits I’ve observed is how effectively it integrates with present .NET ecosystems. In case your tech stack is already constructed round Microsoft applied sciences, Heartcore suits in like a glove. The GraphQL and REST APIs work effectively, making it simple to fetch structured content material.

One other spotlight for me is its lively on-line neighborhood. There’s no scarcity of builders sharing information, contributing to boards, and offering steering on finest practices. Every time our group runs into a problem or wanted recommendation, I’ve discovered solutions rapidly there. 

That stated, Heartcore carries among the similar quirks as conventional Umbraco, for my part. The preliminary setup takes some getting used to, particularly if you happen to’re coming from a extra simple CMS. It’s not a plug-and-play answer, and whereas that’s nice for personalisation, it does imply you’ll want developer involvement for setup and ongoing upkeep, based mostly on my expertise.

One other ache level for me has been the dearth of complete documentation. Some key subjects really feel underexplained, and when engaged on extra advanced options, I’ve needed to depend on trial and error or neighborhood solutions as an alternative of clear, structured steering.

So, who’s Umbraco finest for? In the event you’re in search of a CMS that provides deep customization, enterprise-level scalability, and seamless .NET integration, Umbraco is a incredible selection, from my perspective.

What I like about Umbraco: 

  • The pliability is unmatched. Umbraco provides me full management over how content material is modeled and delivered, which is nice for advanced tasks.
  • The neighborhood help is incredible. There’s an lively developer community, and I’ve discovered options to many points by boards, discussions, and third-party sources when documentation falls brief.

What G2 customers like about Umbraco:  

The CMS may be very clear and straightforward to make use of, and navigating round is a breeze. Very fast and responsive significantly better than most cms, if you’re in search of cms to make use of that is the one to go together with.” 

– Umbraco Evaluate, Ben E. 

What I dislike about Umbraco:
  • The documentation might be extra complete. Whereas the neighborhood is useful, I’ve run into key subjects that aren’t effectively coated, making it more durable to troubleshoot points with out counting on trial and error.
  • It’s not beginner-friendly. Organising and managing Umbraco requires a strong understanding of growth, and because it’s constructed for .NET, it’s not as accessible for groups that work with different tech stacks.
What G2 customers dislike about Umbraco: 

Effectively, I want to get extra documentation, as a result of I believe that there’s not sufficient documentation about some key subjects or some issues that we bought once we are creating an answer in Umbraco.”

Umbraco Evaluate, Martinsito B.

6. Contentstack

I’ve heard loads about Contentstack earlier than however this was the primary time I explored it absolutely.  Contentstack strikes a stability—it’s structured, API-driven, and constructed for groups managing advanced workflows.

Contentstack

If Sanity has Studio and Storyblok has its Visible Editor, Contentstack’s reply to them is its Visible Builder,  a WYSIWYG interface that lets me create, handle, and edit pages in real-time—with out getting caught in a inflexible template construction. The drag-and-drop blocks are a lifesaver, permitting me to make use of developer-created content material elements whereas nonetheless having the pliability to rearrange and customise pages.

One in every of my favourite options is preview sharing. It’s such a small factor, however having an exterior preview hyperlink that I can ship to stakeholders with out requiring them to log in is a big time-saver.

One other most noticeable side to me was how effectively it handles multi-team collaboration. With built-in SSO, role-based permissions, and structured workflows, it’s clear this platform was designed for organizations the place content material isn’t simply printed—it goes by layers of approvals, edits, and governance. Their duties options like tag, feedback.

From a technical standpoint, Contentstack consists of the whole lot and extra of what different CMS instruments supply. My builders extremely worth its sturdy API ecosystem, with its Content material Supply API, Content material Administration API, picture API and GraphQL API, making content material retrieval and administration simple throughout platforms.

One factor that annoys me with Contentstack is how modifying present content material in advanced templates can get overwhelming. When working with a number of blocks, sections, sub-sections, and nested components, navigating by the whole lot feels extra difficult than it ought to be. As an alternative of creating fast edits, I generally discover myself clicking by layers of content material simply to search out what I would like, which slows down my workflow.

I’ve additionally observed that the CMS can really feel sluggish at occasions, particularly when loading content material lists. It’s not a dealbreaker, however once you’re managing giant quantities of content material, ready for pages to load or lists to show can get irritating. It’s the sort of factor that doesn’t look like an enormous challenge at first, however over time, it positively impacts general effectivity.

What I like about Contentstack:

  • The visible builder makes content material updates a lot simpler. I can drag and drop blocks, edit the textual content in actual time, and preview pages with out counting on builders for each small change.
  • The API flexibility is a big win for my group. Whether or not we’re utilizing REST or GraphQL, integrating Contentstack with our tech stack is clean, and managing content material programmatically saves us a ton of handbook work.

 

What G2 customers like about Contentstack: 

“It is really easy to search out the place the whole lot is. Each web page is ready up principally the identical so you possibly can duplicate and set up your components on every web page rapidly. I additionally actually like the fashionable and easy UI as a result of it is simple for the eyes. I haven’t got an in depth background in internet growth, so Contentstack makes it a breeze to replace our web site and publish blogs. I’ve bumped into some minor points earlier than, however the help group is tremendous responsive and useful!”

Contentstack Evaluate, Thy N.

What I dislike about Contentstack:
  • Modifying advanced templates with a number of fields is cumbersome from my expertise. It’s simple to get misplaced, and making small adjustments generally feels extra difficult than it ought to be.
  • The platform might be sluggish at occasions. Loading giant content material lists or navigating by a number of entries isn’t all the time as quick as I’d like, which may decelerate workflows when managing high-volume content material.
What G2 customers dislike about Contentstack: 

“Though the UI is nice generally, there are some circumstances the place it might be improved. For instance, if a web page has a variety of fields, it could get very messy and exhausting to know the content material hierarchy.

World fields aren’t very intuitive. We assumed that they might work in a sure method after which we made a small change in a single world area that resulted in a large lack of knowledge. Fortunately, the help group helped us to retrieve the pages. The UI, nonetheless, did not alert us that this could occur if we proceeded.”

Contentstack Evaluate, Pedro Henrique T. 

7. Contentful 

If there’s one factor I takeaway from my expertise with Contentful, it is that the platform is constructed with builders in thoughts first and it exhibits.

Integrating Contentful with growth workflows was simple, and my group had no bother working with its GraphQL and REST APIs. Fetching content material was clean, and structuring knowledge felt responsive, particularly for a headless CMS. We may simply outline advanced relationships between content material sorts, which made managing large-scale web sites a lot simpler.

One in every of Contentful’s standout options for me is how effectively it handles advanced content material buildings and localization. As an alternative of duplicating pages or manually creating a number of language variations, I could immediately translate content material into a number of languages and publish it in the way in which I wished, in a single click on or in batches—a lifesaver for managing world web sites. The power to maintain content material structured but versatile is likely one of the greatest benefits of utilizing Contentful for enterprise-level tasks.

One other main plus? The combination ecosystem. From what I noticed, Contentful helps a variety of third-party plugins and extensions, making it simple to attach with present instruments and workflows with out heavy customized growth. Whether or not it’s analytics platforms, e-commerce methods, digital asset administration instruments (DAM), or automation instruments, the pliability of Contentful’s APIs ensures clean integration throughout the tech stack.

For my builders, this implies much less time spent on constructing integrations from scratch and extra concentrate on optimizing content material supply and performance. I additionally take pleasure in utilizing their visible modeler to map out our content material fashions with completely different content material sorts and the relationships between them. 

Nonetheless, I will be trustworthy and admit that Contentful is extra of a developer-centric CMS possibility. For all its strengths, the content material modifying expertise might be underwhelming. One other factor I’ve observed is that the nested nature of web page constructing in Contentful could make navigation troublesome. At occasions, I discover myself clicking by a number of ranges simply to discover a web page, which slows down my workflow. Whereas I’ve tailored over time, it has made me extra deliberate about how I construction pages from the begin to keep away from pointless complexity.

After which there’s pricing. From what I noticed, the free plan is respectable for testing, however as quickly as you want superior options—greater API limits, localization, governance controls—the prices leap quick. So, you need to be conscious of that. 

Shortcomings apart, Contentful stays a robust selection In the event you’re managing a big content material operation and want a developer-friendly CMS with robust multi-language help. 

 What I like about Contentful:

  • It’s a developer’s dream in relation to APIs and integrations. My group had no bother working with its GraphQL and REST APIs, and the fetching content material was clean. Structuring knowledge felt responsive, and the flexibility to outline advanced relationships between content material sorts made managing large-scale web sites a lot simpler.
  • Localization is flawless. As an alternative of duplicating pages or manually creating a number of variations, I can immediately translate and publish content material throughout a number of languages in a single click on or in batches. For world content material administration, this has been an enormous time-saver.

What G2 customers like about Contentful:     

Contentful is extremely simple to make use of, making it a go-to CMS for each builders and content material managers. Its API-first method ensures seamless integrations with a variety of different methods, permitting for top interoperability. I’ve leveraged it throughout varied corporations and purchasers for a various vary of use circumstances, and it persistently delivers. As a really composable expertise, it provides groups the pliability to construct precisely what they want, whether or not it is for a easy web site or a extra advanced, content-driven software.”


 – Contentful Evaluate, Doug C. 

What I dislike about Contentful:
  • The nested nature of web page constructing makes navigation troublesome, and I usually need to click on by a number of ranges simply to make a small replace. Even trying to find particular entries might be irritating
  • .The pricing provides up rapidly from what I’ve heard. As quickly as you want extra API calls, localization, or governance controls, the prices leap quick. It’s one thing to be conscious of when scaling.
What G2 customers dislike about Contentful: 

“Whereas the developer-facing options are top-notch, the precise content material authoring expertise is frankly sub-par, notably for an enterprise-oriented platform like this.

There are frankly no collaboration options to talk of, and it is too simple for a number of authors to by accident overwrite every others’ adjustments. Commenting can solely be completed a area degree (so if the sector is, say, a really lengthy textarea, it isn’t very helpful).

Many options have UX complexities that make sense from a database POV however really feel clunky from an creator POV. Having the ability to utterly customise the modifying interface is regularly touted because the jewel of their crown – however we discovered that even for easy issues (e.g. permitting authors to outline a customized HTML attribute for hyperlinks) you may find yourself having to chop a very customized WYSIWYG editor plugin from scratch.”

Contentful Evaluate, Oksari G. 

Now, there are a couple of extra choices, as talked about under, that did not make it to this listing however are nonetheless value contemplating, for my part:

  • Experro: Finest for mixing headless CMS with built-in eCommerce and personalization.
  • Bloomreach: Finest for AI-powered search, merchandising, and content material personalization.
  • Strapi: Finest for open-source, self-hosted flexibility with full API management
  • Kontent.ai: Finest for enterprise-level modular content material and collaboration.

Click to chat with G2s Monty-AI

Continuously requested questions (FAQ) on headless CMS platforms 

1. How does a headless CMS differ from a conventional CMS?

The important thing distinction between a headless CMS and a conventional CMS is {that a} conventional CMS controls each content material administration and web site presentation, whereas a headless CMS solely manages content material and delivers it by APIs. This implies builders can use any frontend expertise—resembling React, Subsequent.js, or Vue.js—to construct distinctive digital experiences.

2. Who ought to use a headless CMS?

  • Enterprises managing large-scale, multi-platform content material.
  • E-commerce companies in search of quick, API-driven experiences.
  • Builders and businesses who need full management over front-end growth.
  • Entrepreneurs who want omnichannel content material supply throughout web sites, cellular apps, and extra.

3. What are the most effective headless CMS platforms?

A few of the finest headless CMS choices embrace:

  • Contentful headless CMS – A robust enterprise-grade answer with robust API integrations and a big market of plugins.
  • Sanity headless CMS – Provides real-time collaboration and a versatile content material modifying expertise.
  • Storyblok – Identified for its visible editor, making it extra user-friendly for non-developers.
  • Hygraph – A GraphQL-native CMS designed for structured content material and API-driven tasks.
  • Strapi – An open-source headless CMS that enables full customization and self-hosting.

4. How do I select the precise headless CMS?

Contemplate these components when selecting a headless CMS platform:

  • Ease of use: Some platforms (like Storyblok) have visible editors, whereas others are extra developer-centric.
  • API flexibility: Search for a CMS with GraphQL and REST API help to combine with trendy frameworks.
  • Scalability: In the event you want enterprise-level governance and multi-language help, platforms like Contentful headless CMS could also be a greater match.
  • Pricing: Examine pricing fashions based mostly on API utilization, person limits, and storage prices. 

5. What are the most effective open-source headless CMS choices?

In the event you’re in search of an open-source headless CMS, listed below are among the finest choices:

  • Strapi: One of the common open-source headless CMS platforms, providing self-hosting, full customization, and a strong API-driven method. Helps each REST and GraphQL APIs, making it an awesome selection for builders.
  • Directus: A versatile open-source CMS that sits on high of any SQL database, permitting you to handle content material with out being locked into a particular construction. Very best for groups that need full management over their backend.
  • Payload CMS: A contemporary JavaScript-based CMS constructed on Node.js and MongoDB, designed with TypeScript help and a robust API-first method.
  • KeystoneJS: A light-weight however highly effective headless CMS, nice for individuals who need to construct customized content material experiences utilizing GraphQL and React.
  • TinaCMS: A novel headless CMS designed for Git-based content material administration, making it good for groups that need real-time modifying whereas holding content material in a Git repository.

6. Can I take advantage of WordPress as a headless CMS?

Sure, WordPress headless CMS setups are attainable utilizing the WordPress REST API or WPGraphQL. This enables WordPress to behave because the backend whereas utilizing a contemporary frontend framework like Subsequent.js, React, or Vue. Nonetheless, this method requires extra developer effort in comparison with utilizing a local headless CMS.

7. Is a headless CMS good for eCommerce?

Sure, a headless eCommerce method is more and more common. A headless CMS permits companies to handle content material individually from the eCommerce backend, offering extra flexibility in designing product pages and customized purchasing experiences. Common headless CMS platforms combine with Shopify, Magento, BigCommerce, and different eCommerce platforms.

8. How does a headless CMS deal with content material localization?

Most headless CMS platforms have built-in localization options, permitting customers to handle multi-language content material effectively. As an alternative of duplicating pages, you possibly can retailer a number of language variations in a single content material entry and serve the right model based mostly on person location. Contentful, Sanity, and Storyblok supply robust localization instruments.

Headless, however not clueless

If there’s one factor I’ve realized, it’s that not all headless CMS platforms really work for each builders and content material groups—regardless of what they promise. Some have highly effective APIs however want heavy customization to enhance the editorial expertise. Others strike a greater stability between flexibility and value. Open-source choices like Strapi and Directus offer you complete management however require extra hands-on upkeep.

However greater than this, going headless utterly adjustments the way you construction content material in your web site. I didn’t absolutely grasp that till I labored with these instruments myself—the way in which entries, fields, content material sorts, and APIs are dealt with could make or break your workflow.

So if you happen to’re selecting a headless CMS, don’t simply have a look at options. Take into consideration how your group really works and what sort of content material you publish. The correct CMS is the one which makes content material administration simpler to your entire group. And if you happen to’re something like me, you’ll most likely undergo a couple of earlier than you discover the one that really suits how your group works.

Nonetheless on the hunt? Discover our classes of content material administration methods to search out the most effective match to your web site wants. 



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